I love illustration! Here are some select pieces from the past few years for various clients.

Two Rivers Coffee in Denver, CO has become a staple for coffee lovers seeking custom roasted flavors and a community mindset. This postcard set took vintage-style Colorado landscapes and paired them with irreverent headlines making the perfect Christmas merch gift set. They sold out in a week. Cue the reprint!

Role: Art Direction, Copywriting

As you can probably tell, these posts were a blast to concept and make. Even with virtually no budget our scrappy team crushed previous social engagement numbers by 85% in one year. While organic likes and comments skyrocketed, our paid ads did even better, giving Red Robin its lowest overall cost per click ever. Our platforms included Instagram, Facebook, Twitter, Snapchat, LinkedIn and Pinterest.

Role: Art Direction, Food Stylist, Illustration

Keeping kids engaged at the dinner table can be an uphill battle these days. Smartphones, tablets and a never-ending supply of stimulus have turned family time into screen time and we set out to take it back.

Red Robin’s Burger World does that by capturing the attention of everyone at the table. Common kids games were replaced with imaginative landscapes, silly tongue twisters, dance tutorials, and kooky conversation starters. There's even a hands-on activity that transforms the menu into wearable origami.

A vibrant color palette with a modern illustrative style creates an enchanting, isometric food utopia that embodies the energy of the Red Robin brand. If you look closely you’ll even find a few of our competitors waiting in line to get their own Red Robin burger.

The response from guests have been overwhelmingly positive with this purposeful tool for families to connect with each other in an increasingly disconnected world.

Role: Art Direction

The Lean Business Report was the collective work of a brilliant team of content specialists, editors, and designers. I am privileged to have played a part in this exciting project. 

We launched the first-ever Lean Business Survey to gain insight into how people were applying Lean across all disciplines of knowledge work. In two short months, we gathered responses from more than 3,000 executives, consultants, and team members in a variety of industries, hailing from 75 countries across the globe.

Thanks to the strong response to our survey, we’re pleased to announce the release of our inaugural Lean Business Report. This report is the first of its kind, and this exclusive research has never been released until now.

Role: Creative Direction, Art Direction

After being on Kellogg’s for over a year there’s some various projects that were great experiences to work on with our team. Here is a peak at some of these selects.

Role: Art Direction, Illustration

Whether promoting a new menu item, to-go and catering, or a seasonal promo Red Robin’s gourmet burgers are always front and center. Art directing those burgers on set with an amazing team of food prep and stylists while taking over a whole restaurant for a few days at a time is something to behold. Always fresh food with no substitutes or trickery.

And have you tried Red Robin’s catering staple the Gourmet Burger Bar yet? Your office catering will never look back.

Role: Art Direction, Casting, Illustration, Music Supervising

Grow Kiddo is a consulting company led from a Registered Nurse perspective that supports parents and little sprouts through the first four years. This brand identity set out to understand new and first time parents while equipping them with the tools to navigate the sometimes difficult road ahead. Services include nighttime routines, breastfeeding, baby care 101, sick kids and even potty training.

Role: Art Direction, Logo Design, Illustration

In an effort to promote the custom reporting/data capabilities of LeanKit, we created this awareness campaign. Events and social media were the two main channels, resulting in exponentially more shares and interaction. This audience was developer focused and you can see why they might have enjoyed the (ahem, nerdy) t-shirt. 

Princess Data for the win!

Role: Art Direction, Illustration

LeanKit gives you ultimate high-level strategic visibility into your company initiatives while also providing ground-level project clarity. Every team member can stay on the same page, focused on completion instead of distracted by unclear next steps. See the forest AND and trees. This 3-color screen print tee was a giveaway at LeanKit's event booth. We came home with none left!

Role: Art Direction, Illustration

It's not everyday that a head-to-toe rebrand is on the table. LeanKit, a high-growth B2B SaaS company, decided they would not only do it, but do it in-house. I was fortunate to help our awesome team work through brand strategy and lead the execution of a new mark, website and assist in our product UI improvements. It was a great all-around effort and we love how it turned out. Here are just a few of the items that came out of this massive bit of teamwork.

Role: Creative Direction, Art Direction, Logo Design, UX/UI Design, Illustration, Animation

A t-shirt design for Nashville-based event, Musicians Corner. It's a free summer music series in Centennial Park. The illustration was inspired by the event theme of "The City That Listens".

Role: Illustration

After working on Wasp Archery's brand for 3 years it's super cool to see the evolution of not only Wasp, but also the hunting industry. I like to think I've had a hand in shaping some of the industry design changes over that time. Here's is a small sampling of high points. 

Included here is a fully responsive e-commerce website redesign. This undertaking involved complete UX wires, 54 pages designed, icon sets for corresponding product features and much more.

Also shown is an Addy Award winning product catalog featuring an ambitious hexagonal foldout. The dieline was a beast, but we made it happen!

A product extension brand identity for the "Vesta" lighted nock included 3 colors for the new packaging. I also redesigned all of Wasp's retail packaging.

Finally, we have a print ad starting off a campaign for Wasp's new broadhead, the "Drone". This included some fun photo manipulation as you can tell from the day-lit before photo.

Role: Art Direction, Design, UX/UI Design, Illustration, Retouching

A brand identity system for a travel company targeting 30-40 somethings for high-end luxury vacations.

Role: Art Direction, Design

I absolutely love crisp, clean brand identities and this one fits in nicely. This is a one-woman retirement planning shop. She's an efficient guru on the best packages for unique teams of people. The identity needed to be approachable, but convey an expert in the field. Someone to work alongside and who strives to lead people to success. A nicely simplistic solution that has an elegantly complex execution. 

And geez, that business card!

Role: Art Direction, Logo Design

Wintery illustrated artwork for Smalltown Poets Christmas. Vinyl and CD release. Download the record HERE!

Role: Design, Illustration

A brand identity for a travel company providing quality travel services since 1978. Located in Athens, AL. Inspired by mid-century vintage travel design.

Role: Illustration, Design

A brand identity for a new record label located in East Nashville. After quite a few renderings of a dog the solution was to model the mark after the client's pooch. He always wore a red bandana.

Role: Illustration, Design

A complete head-to-toe rebrand of an established portable hunting decoy company. New brand identity, e-commerce website, photography, Addy Award-winning catalog, and packaging have once again brought Montana Decoy into the forefront of hunting gear and equipment.

Role: Art Direction, Logo Design, UX/UI Design

A sassy company Christmas t-shirt design using the theme of Elvis' hit song "Blue Christmas". This one was meant for the ladies.

Odwalla gets elementary in a product extension that gives kids a natural, healthy smoothie as an alternative to sugary juice boxes while promoting the science of mixing new flavors of their own.

Role: Art Direction, Illustration, Logo Design

A two-sided print piece for Prison Fellowship promoting their "Get a shirt/Give a shirt" campaign. One side shows the prisoner holding bars and the opposite side shows the prisoner holding a free dress shirt for job interviews. The hands on both sides are die cut to match when flipped over.

Role: Art Direction, Design

A social media campaign to drive interest in the Wasp Archery brand leading up to hunting season. Analytics showed drastic improvement in community likes, shares, retweets and +1's. And they're pretty funny to top it off.

Role: Art Direction, Illustration

Providing the best wire to the South East needs a solid foundation and clear communication. A brand identity update and a new look to push Mid-South Wire forward in their market. An information based design that shows the gritty resolve needed to make a fine sturdy American product.

Role: Art Direction, Logo Design, UX/UI Design

A poster promoting the annual event considered to be the mecca for pillow fighters everywhere. 

3-color screenprint
The World Pillow Fighting Championship // Spokane, WA // 19 x 25

Role: Art Direction, Illustration

A book cover illustration for Kurt Vonnegut's cult classic Slaughterhouse-five.

Role: Art Direction, Illustration

A Dutch brewed stout named in honor of the sun, which gives this region its superior wheat, hops and barley.

Role: Logo Design, Design

Each guest receives an in-room gift basket equipped with numerous personal spa items tailored to keep you beautiful in the dry desert air of the Ventana Canyon in Tucson, Arizona.

Cacti stationary system including business card, letterhead and envelope.

Role: Art Direction, Logo Design

A brand identity and signage for a college town pool hall and restaurant in Boiling Springs, SC.

Role: Logo Design

It's always fun to be able to design album artwork for yourself after the long process of making a record. Fun yes, difficult YES. Branding yourself is a tough gig and I was happy that it turned out nice and appropriate for the record. It's a 12 song folk-pop collection called "The World Will Move Along". And yes, if you look closely, I put a bird on it.

 Role: Art Direction, Illustration

Take a listen to the record on iTunes or Spotify.